Category: E-Books

Marketing: An Introduction 13th edition (in PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that includes good real-world examples and information that help bring marketing to life, the textbook gives readers everything they

The world of organizations is no longer defined by local or national boundaries. INTERNATIONAL DIMENSIONS OF ORGANIZATIONAL BEHAVIOR, 5th edition, (PDF) breaks down the theoretical, conceptual, and practical boundaries limiting our ability to understand and work with people in countries and cultures around the globe. Adler’s hallmark approach views global

Federal Courts: Context Cases and Problems 2nd Edition (PDF/ePub) in an innovative, highly accessible casebook that features problems, cases connected by graphs, narrative text, and charts, all presented in a manner suited to multiple teaching approaches. Features: Includes all relevant statutes, rules, and constitutional provisions. Presents information graphically through charts

Human Embryology and Developmental Biology, 6th Edition, (PDF) is a broad, full-color illustration program, with numerous superb embryological drawings  and clinical photos. It : Includes many new, high-quality photos of congenital malformations. Newly included series of animations for visualization of complex embryological processes. Includes clinical vignettes and Clinical Correlations boxes

In recent years, innovative textbooks in foreign languages, science, mathematics, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. 2 well-respected researchers and authors, Ben Bernanke and Robert Frank, in the ebook Principles of Macroeconomics