Category: E-Books

This is a brand new ebook on the marketing strategy that emphasizes the pursuit of solutions to four major marketing problems: All customers differ 2. All customers change 3. All competitors react 4. All resources are restricted Planned around these four First Principles of Marketing, this important new textbook provides

This ebook Feedback Control Theory for Dynamic Traffic Assignment: Advances in Industrial Control, 2nd edition (PDF) develops a methodology for designing feedback control laws for dynamic traffic assignment (DTA) exploiting the introduction of new sensing and information-dissemination technologies to facilitate the introduction of real-time traffic management in intelligent transportation systems.

Handbook of Plant Disease Identification and Management (PDF) presents the fundamentals of plant diseases identification based on symptomology and management focusing mainly on integrated pest management approach. It discusses a variety of techniques for the diagnosis of crop disease, losses due to crop diseases, and theories behind disease management. It

Publicado inicialmente há mais de três décadas, Farmacologia básica e clínica chega à sua 13ª edição no mais alto nível de excelência acadêmica e editorial. A obra permanece fiel ao compromisso de unir a ciência básica da farmacologia à prática clínica, apresentando informações que abordam a seleção, a utilização e

Human Physiology in Extreme Environments (PDF) is the one publication that delivers how human biology and physiology is changed by extreme environments while emphasizing technological innovations that allow us to adjust and regulate environments. Including a broad range of extreme environments, including high altitude, tropical climates, underwater and desert and