Category: E-Books

Belch/Belch’s Advertising and Promotion: An Integrated Marketing Communications Perspective 11th edition (PDF) draws from the authors’ extensive research in advertising, communications, marketing, consumer behavior, sales promotion, and other fields to give college students a basis for understanding the marketing communications process, how it influences consumer decision making, and how to

Authoritative and current information on Human Resource Management, 13th edition, (PDF) that ALL managers can use. This best-selling Dessler’s Human Resource Management 13e textbook is designed to provide authoritative and accurate information on HR-related responsibilities and personnel management by focusing on practical concepts, applications, and techniques that ALL managers can

Health & Wellness, 12th Edition, (PDF) encompasses many facets of personal health, including physical, emotional, social, mental, environmental, and spiritual perspectives. Written in an engaging and personal style, the 12th Edition motivates students to make the correct health choices and gives them the information and tools they need to improve

The world’s most successful majors biology textbook and media program are even better than ever. Biology: A Global Approach 11th edition global (PDF) sets college students on the path to success in biology through its engaging and clear narrative, superior skills instruction, innovative use of photographs and art, and fully

Federal Courts: Context Cases and Problems 2nd Edition (PDF/ePub) in an innovative, highly accessible casebook that features problems, cases connected by graphs, narrative text, and charts, all presented in a manner suited to multiple teaching approaches. Features: Includes all relevant statutes, rules, and constitutional provisions. Presents information graphically through charts