The goal of every marketer is to create more value for customers. The authors of this new Principles of Marketing, 7th European Edition (PDF) by Philip Kotler, Gary Armstrong, Lloyd C. Harris and Nigel Piercy have aimed to create more value for the reader by building on a classic marketing textbook with
Public Legal Education (PDF) makes the case for a more lawfully literate society and then talks about why and how a law school might contribute to attaining that. Furthermore examining what public legal education (PLE) is and the types it can take, the ebook looks specifically at the ways in
Feedback control fundamentals with case studies, context, and a focus on design – Feedback Control of Dynamic Systems 8th Edition (ePub), covers the material that every engineer needs to know about feedback control — including concepts like tracking, stability, and robustness. Every chapter presents the fundamentals along with comprehensive, worked-out
The United States healthcare delivery system is undergoing unprecedented transformation. In response to profound and rapid changes in competition, technology, consumerism, laws and other areas, healthcare leaders must help their organizations develop and implement effective strategies to thrive and survive. This Healthcare Strategic Planning 4th edition (PDF), edited by John
The design of structures in general, and prestressed concrete structures in particular, requires considerably more information than is contained in building codes. A sound understanding of structural behaviour at all stages of loading is essential. This textbook presents a detailed description and explanation of the behaviour of prestressed concrete members