Real people making real choices Marketing: Real People, Real Choices, 9th Global Edition (PDF) is the only textbook to introduce marketing from the view of real people, who make real marketing decisions, at leading companies daily. Relevant, timely, and dynamic, this reader-friendly text shows readers how marketing concepts are applied,
Silberberg’s Chemistry: The Molecular Nature of Matter and Change is renowned for setting the standard amongst general chemistry textbooks. Chemistry: The Molecular Nature of Matter and Change, 2nd Canadian Edition, (PDF) continues to uphold that unparalleled reputation with the most correct macroscopic-to-molecular illustrations, consistent step-by-step worked problems, and a broad collection of
The rise of artificial intelligence is nothing short of a technological revolution. AI is poised to entirely transform accounting and auditing professions, still, its current application within these areas is restricted and fragmented. Current AI implementations tend to solve very narrow business issues, instead of serving as a powerful tech
CPT® 2020 Professional Edition, (PDF) is the perfect AMA-authored resource to help health care professionals accurately report and bill medical procedures and services. Providers want correct reimbursement. Payers want effective claims processing. Since the CPT® code set is a dynamic, ever-changing standard, an out-of-date codebook does not suffice. Proper reporting
With a writer team of 26 subject-matter experts signifying a diversity of background, talent and experience, Hydraulic Fracturing: Fundamentals and Advancements (PDF) delivers a thorough discussion on the principles of hydraulic fracturing while also including the latest processes that have encouraged the explosive growth in stimulating horizontal wells in shale