Category: E-Books

To survive in today’s competitive and globalized business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Examining the relationship between culture and marketing can provide companies with the data they need to expand their reach and increase their profits. Global Branding: Breakthroughs in

Engage. Focus. Practice. Built unit-by-unit, Campbell Biology in Focus, 3rd Edition, (PDF) achieves a balance between depth and breadth of concepts to move students away from memorization. Updated content allows college students to prioritize important biology content, concepts, and scientific skills that are needed to develop conceptual understanding and the

Offering unparalleled coverage of infectious diseases in children and adolescents, Feigin & Cherry’s Textbook of Pediatric Infectious Diseases 8th Edition (PDF), continues to provide the information you need on public health, epidemiology, clinical manifestations, preventive medicine, diagnosis, treatment, and much more. This extensively revised edition by Drs. James Cherry, Gail

This textbook How to Read and Do Proofs: An Introduction to Mathematical Thought Processes 6th edition (PDF) is a fantastic supplement since it teaches graduate and undergraduate students how to read, analyze, think about, and do proofs in a systematic way. Regardless of the subject in which the proofs originate,

Precalculus: Real Mathematics, Real People, 7th Edition, (PDF) is a perfect instructor and student resource for courses that need the use of a graphing calculator. The quantity and quality of the exercises, integrated with interesting applications and innovative resources, make teaching easier and assist students to succeed. Retaining the series’