Category: E-Books

The best engineering PDF ebook, Fundamentals of Engineering Thermodynamics, 8th Edition by Moran, Shapiro, Boettner and Bailey continues its tradition of setting the standard for teaching college students how to be effective problem solvers. Now in its 8th edition, this market-leading etextbook emphasizes the authors’ collective teaching expertise as well

Grasp the electrocardiography basics and identify arrhythmias accurately, with the freshly updated ECG Workout: Exercises in Arrhythmia Interpretation 7th Edition (PDF) ebook. Fully addressing the most common arrhythmias, this clearly worded textbook will take you step-by-step through expert ECG tracing interpretation methods, including differentiating among equipment use, rhythm groups, and

Marketing: Real People, Real Choices 9th edition (PDF) is the only textbook to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Relevant, timely, and dynamic, this reader-friendly textbook shows readers how marketing concepts are implemented, and what they really mean

Customer Relationship Management, 4th Edition, (PDF) continues to be the go-to CRM guide explaining with unmatched clarity what CRM is, its uses, advantages, and implementation. Maklan and Buttle take a managerial perspective to track the part of CRM throughout the customer journey phases of acquisition, retention, and development. Theoretically sound

This etextbook, System Engineering Analysis, Design, and Development 2nd edition (PDF) presents a comprehensive, step-by-step guide to System Engineering analysis, design, and development via an integrated set of principles, practices, concepts, and methodologies. The methods presented in this textbook apply to any type of human system — and large, medium