Choices Behind Human Communication The Interpersonal Communication Book 14th Edition (PDF) handles the subject of communication through integrative theory, research, and practical methods. A threefold approach recognizes important communicative concepts: choices in interpersonal situations, the theories and research that support these choices, and the communication skills essential to effectively use
Understanding and appreciating the ethical dilemmas linked with business is an important dimension of marketing strategy. More and more, matters of corporate social responsibility are part of marketing’s domain. Ethics in Marketing, 2nd Edition, (PDF) includes 20 cases that deal with a range of ethical issues such as questionable selling
Administrative Law: Bureaucracy in a Democracy, 6th Edition, covers the procedural and constitutional dimensions of governmental agencies, including delegation, freedom of information, adjudications, rulemaking, investigations, liabilities of governments and their employees, judicial review, and other considerations, such as the concept of fairness. Instructor resources (sold separately) include an Instructor’s Manual,
The Laser Beam Shaping Applications, 2nd edition (PDF) explains the essential features of beam shaping and exposes the subtleties of the theory and techniques that are best shown through proven applications. New chapters include illumination light shaping in optical lithography; optical micro-manipulation of live mammalian cells through trapping, sorting, and
Hibbeler’s Engineering Mechanics: Dynamics 14th Edition in SI Units (PDF) excels in providing a thorough and clear presentation of the theory and application of engineering mechanics. Engineering Mechanics empowers university students to succeed by drawing upon Dr. Hibbeler’s everyday classroom experience and his knowledge of how college students learn. This