Category: E-Books

Trump, Twitter, and the American Democracy (PDF) takes a social science approach to address two linked questions: (1) what does Donald Trump say on Twitter? and (2) why? After entering the 2016 Presidential Election, Donald Trump’s tweets have been a major part of his communications strategy with the public. While

Business Ethics: Ethical Decision Making and Cases, 10th Edition, (PDF) comprehensively covers the complex environment in which managers face ethical decision making. Using a proven managerial framework, this applied, accessible textbook addresses the overall concepts, processes, and best practices associated with successful business ethics programs — assisting readers to see

Covering everything from international and historical perspectives to basic science and existing clinical practice, Miller’s Anesthesia, 9th Edition, (PDF) remains the preeminent reference in the field. Dr. Michael Gropper leads a team of international experts who bring you the latest information available on the scientific, technical, and clinical issues you

Hoffman and Bateson’s Services Marketing: Concepts, Strategies, and Cases, 4th edition (PDF) examines the use of services marketing as a competitive tool from a uniquely broad perspective. The textbook explores services marketing not only as an essential focus for service firms but also as a source of competitive advantage for

This is the third ebook in a series dedicated to gear design and production. Including papers by scientists and gear experts from around the world, New Approaches to Gear Design and Production (PDF) encompasses recent developments in practically all spheres of mechanical engineering connected to gears and transmissions. It explains