Neukrug’s inclusive introductory textbook gives college students an unmatched look into the practicalities of the counseling profession by offering a broad overview of the field, including a firm foundation in the skills, theories, and everyday realities of the job. Thorough and research-based, The World of the Counselor, 5th Edition, (PDF)
Steven McCornack, the noted scholar, award-winning teacher, and bestselling author, has done it again. Focused on a college student’s self-reflection, application, and adaptive learning, the ebook Interpersonal Communication and You: An Introduction (PDF) maintains the best theory, engaging examples, up-to-date research, and personal voice seen in Reflect & Relate but
Sociology of unintended consequences is commonly depicted as a framework for understanding the outcomes that run counter to the initial intentions of social actors because of factors such as ignorance, error, and complexity. This conventional approach, however, is now undergoing change under the influence of more encompassing shifts in framing
In a fast-changing, increasingly social and digital marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing 17th global edition (PDF) helps university students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make brands and products an integral
Acclaimed author Stephen Miller’s Zoology 11th edition (PDF) continues to offer college students an introductory general zoology textbook that is manageable in size and adaptable to a variety of course formats. It is a principles-oriented textbook written for the non-majors or the combined course, presented at the sophomore or freshman