More than ever before, today’s rapidly changing, volatile healthcare environment demands highly developed management skills and superb leadership. Effective Leadership and Management in Nursing 9th edition (PDF) will help both students and practicing nurses manage successfully today, as well as into the future. This PDF ebook combines practicality with conceptual understanding,
Qualitative Marketing Research, Understanding Consumer Behaviour (PDF) is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about unconscious and automatic processes. Different types of qualitative marketing research
From reading news on tablets to video calling on smartphones, digital media has transformed the ways in which we communicate. Placing merging at the center of the discussion, Pavlik/McIntosh’s Converging Media: A New Introduction to Mass Communication, 5th Edition, (PDF) uses the technologies we employ every day to explain our
Surgical and Medical Treatment of Osteoporosis: Principles and Practice (PDF) is a leading ebook for the treatment of osteoporosis. As many medical students and surgeons already know, osteoporosis is the most common bone disease and is associated with pathological fractures that can lead to significant morbidity. The disease represents an
Curren’s Dimensional Analysis for Meds: Refocusing on Essential Metric Calculations, 5th Edition (PDF) is a leading dosage calculation textbook for nursing students. Written by an expert in the field whose texts have educated over a million nursing students to date, Curren’s Dimensional Analysis for Meds is widely used in numerous