Category: E-Books

Machine Design Analysis with MATLAB (PDF) is a highly practical guide to the fundamental principles of machine design which covers the static and dynamic behavior of engineering components and structures. MATLAB has transformed the way calculations are made for engineering problems by computationally generating analytical calculations, as well as providing

Using Parkin/Powell/Matthews’ Economics, 10th European Edition, (PDF), you can start to think like an economist! Economics touches almost every aspect of life, from taxes to house prices, climate change to terrorism, wages, to how much time to spend studying! Thinking like an economist will enable you to evaluate economic policies,

Grewal and Levy’s Marketing 6th edition shows today’s social, mobile and digital college student population how marketing adds value and how firms rely on value for establishing long lasting relationships with their customers. Underscoring that even the best services and products will go unsold if marketers cannot communicate their value,

Readers examine the use of services marketing as a competitive tool from a uniquely broad perspective with Hoffman/Bateson’s Services Marketing: Concepts, Strategies, And Cases, 5th edition, (PDF) Using a very reader-friendly, streamlined structure, this ebook explores services marketing not only as an essential focus for service firms but also as

Weaving Words and Binding Bodies, (PDF) features the first comprehensive study of weaving and binding imagery through intertextual study and close readings of Beowulf, riddles, the poetry of Cynewulf, and other important texts. Megan Cavell highlights the outstanding use of weaving and binding in previously unrecognized formulas, collocations, and type-scenes, shedding