Category: E-Books

Marketing: An Introduction 13th edition (in PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that includes good real-world examples and information that help bring marketing to life, the textbook gives readers everything they

Exterior Algebras: Elementary Tribute to Grassmann’s Ideas, (PDF) provides the theoretical basis for exterior computations. It first talks about the important question of constructing (pseudo)-Euclidian Grassmmann’s algebras. Then, it shows how the latter can be used to treat a few basic, though important, questions of linear algebra, such as co-linearity,

Statistics for Criminology and Criminal Justice, 4th Edition (PDF) offers students a practical and concise introduction to statistics and highlights the main role research and statistics play in the study of criminology and criminal justice. Packed with real-world case studies and contemporary examples using the most current crime data and

Leadership: Enhancing the Lessons of Experience, 8th edition, (PDF) comprises of 16 chapters, four of which include specific leadership skills and qualities covered in each of the ebook’s four sections. Curphy, Hughes, and Ginnett draw upon three different types of literature – empirical studies; stories and findings; interesting anecdotes, and

The Aqueous Chemistry of Polonium and the Practical Application of its Thermochemistry, (PDF) offers a thermochemical database and derived pH-potential diagrams to provide readers a better understanding of polonium behavior. The ebook provides an introduction to polonium and its physical and chemical properties, in addition to a detailed overview of