Category: E-Books

Essentials of Marketing: A Marketing Strategy Planning Approach 15th edition (PDF) is all about marketing and marketing strategy planning. At its core marketing strategy planning is about finding out how to do a superior job of satisfying customers. This author squad takes that point of view seriously and considers in

This 12th edition of ‘Human Geography: Landscapes of Human Activities‘ (PDF) keeps the company and structure of its earlier variations. Like them, it seeks to present its users to the scope and excitement of geography and its significance to their daily lives and functions as informed residents. We acknowledge that

Starting with the big picture of financial statements first, Paul Kimmel’s Financial Accounting: Tools for Business Decision Making 8th Edition (PDF), shows college students why financial accounting is important to their business majors, everyday lives, and future careers. This best-selling financial accounting program is known for an accounting student-friendly writing

Nursing students’ admission to higher education does not mark the beginning of fundamental scientific research into this discipline, and it is now a struggle for this fact to remain visible. Prejudices, myths, and misrepresentations mislead nurses about the origins of nursing knowledge. The Discipline of Nursing, (PDF) allows us to

Communicating About Health: Current Issues and Perspectives, 5th Edition, (PDF) continues to live up to its established reputation as the most dynamic and current study of health communication on the market. The ebook offers rich, current research and in-depth analysis of the social, cultural, and organizational issues that affect health