Category: E-Books

Marketing Management, 2nd Edition, (PDF) has been redesigned and revised, yet remains true to the approach that has fuelled the success of the earlier version: clearly presented theories, simple language, and real-world examples taken from the market that reveal the business world. This practical introduction to marketing presents future marketing

Introducing a NEW addition to our increasing library of computer science titles, Algorithm Design and Applications, (PDF) by Michael T. Goodrich & Roberto Tamassia! Algorithms is a program required for all computer science majors, with a strong stress on theoretical topics. College students join the course after gaining hands-on experience

Undoubtedly, the applications of polymers are numerous and rapidly evolving. Technology is continually changing and quickly advancing as polymers are needed to solve a variety of day-to-day challenges leading to improvements in quality of life. The Encyclopedia of Polymer Applications, 3 Volume Set (in PDF) presents state-of-the-art development and research

Impact: A Guide to Business Communication, 9th Canadian edition (PDF) will help students build their confidence and competence to speak in public, create and give oral presentations, run a meeting or handle a job interview. It offers excellent advice on writing, including memos, letters, reports and specific strategies for attacking

The Encyclopedia of Information Science and Technology, 4th edition is a 10-volume set (1 large PDF file) which includes 705 original and previously unpublished research articles covering a full range of applications, perspectives, and techniques contributed by thousands of researchers and experts from around the world. This authoritative encyclopedia is