Category: E-Books

In Macroeconomics 7th edition (PDF), Dr. Blanchard presents a global, unified view of macroeconomics, enabling readers and students to see the connections between financial markets, goods, and labor markets worldwide. Organized into 2 parts, this etextbook contains a core section that focuses on long-, medium and short-run markets and 3

Health Care Market Strategy: From Planning to Action, 5th Edition, (PDF) a standard reference for nearly twenty years, bridges the gap between marketing implementation and theory by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics. Put the concepts you learned in introductory marketing courses

Qualitative Research Methods for the Social Sciences 9th global edition (PDF) is written with the recognition that different researchers in different fields each bring their own needs and intentions to the process. Howard Lune and Bruce Berg aim to guide the reader through the process of research planning, carrying out

Understanding the Religions of the World: An Introduction offers a new approach to the study of religions which moves away from the purely descriptive and instead helps college students understand how religions actually ‘work’. Covering all the main faith traditions, it combines contemporary beliefs and practices, historical context, and original

The Asia–Pacific region’s growing dominance as a source of international business growth has created a dynamic and complex business environment. As a result, any international business manager working in a global context must have a solid understanding of communities, regional economies, and operational challenges. Contemporary International Business in the Asia–Pacific