American Government And Politics Today: The Essentials, 2017-2018 Edition (PDF), inspires college students to join the exciting process of being active, informed citizens. Concisely organized, unbiased, and updated with Election 2016 coverage, the textbook’s fundamental theme continues to be the importance of participating in active citizenship, emphasizing critical thinking about
To survive in today’s competitive and globalized business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Examining the relationship between culture and marketing can provide companies with the data they need to expand their reach and increase their profits. Global Branding: Breakthroughs in
Parkin’s Economics 12th Global Edition (PDF) gives an intuitive and grounded approach to economics students. Get university students to think like an Economist using the latest data and policy while incorporating global issues. Economics, 12th Edition (global), builds on the foundation of the older editions and retains a careful and
Precalculus: Concepts Through Functions, A Unit Circle Approach to Trigonometry, 3rd Global Edition (PDF) emphasizes the essentials: preparation for class, practice with homework, and reviewing of main concepts. With the Concepts Through Functions series, the Sullivans expose students to functions in the first chapter and keep a continuous theme of
Health Psychology: Biopsychosocial Interactions First Canadian Edition (PDF) helps college students to understand the interplay of psychological, biological, and social factors in people’s health. It has a modular structure, which allows instructors to choose to cover all of the systems at once or distribute them to other chapters. The psychological