In an age of economic downturn, effective marketing becomes increasingly difficult. In order to remain competitive and prosperous, organizations must strategically evaluate their position in the market and implement new marketing plans. Samanta‘s Strategic Marketing in Fragile Economic Conditions (PDF) offers relevant theoretical frameworks and the latest empirical research findings
With its unrivaled art program and accessible writing style, McKinley et al.’s Human Anatomy 5th edition (PDF) stands apart from other anatomy textbooks. High-quality pictures paired with brilliantly rendered illustrations assist college students to visualize, perceive, and respect the wonders of human anatomy. The authors incorporate their over 70 of
Statistics: The Art and Science of Learning from Data 4th Global Edition (PDF), takes a conceptual approach, helping college students understand what statistics is about and learning the right questions to ask when analyzing data, rather than just memorizing procedures. This ebook takes the ideas that have turned statistics into
Santrock’s Children, 14th Edition (PDF/ePub) provides an overview of children’s development, from biological beginnings through early childhood and infancy to adolescence. By highlighting the connections among different aspects of development, the textbook helps college students to better understand the concepts covered. With the help of several experts in the field,
Associates introductory astronomy to a broad understanding of the universe In Astronomy Today, 9th Edition, (PDF) authors Steve McMillan and Eric Chaisson communicate their excitement about astronomy, combining the latest science with insightful pedagogy. The ebook emphasizes visualization, stressing on the process of scientific discovery in order to teach readers