Coppock and Mateer’s approach teaches economic decision-making with applications that economics students will remember. Coppock and Mateer, prominent researchers in Economics teaching who have regularly taught Principles over a combined forty-plus year, brought their groundbreaking teaching experiences to this blockbuster textbook. In Principles of Macroeconomics, 2nd Edition, (PDF), they put
Android for Programmers, 2nd Edition, (PDF) presents leading-edge computing technologies for professional software developers. At the heart of the ebook is the Deitel “app-driven approach”–concepts are presented in the context of complete working Android apps, instead of using code snippets. The overview and app test drives at the beginning of
Advanced Financial Accounting, 11th Edition, (PDF) is a comprehensive, up-to-date, and highly illustrated presentation of the accounting and reporting principles and procedures used in a range of business entities. Every day, the business press carries accounts about the merger and acquisition mania, the complexities of modern business entities, accounting scandals
Ram’s System Reliability Management: Solutions and Technologies (PDF) provides the latest research advances in the field of system reliability engineering and assurance. It contains reference material for applications of reliability in system engineering, offering a theoretical sound background with adequate numerical images. Included are concepts pertaining to reliability analysis, assurance
Marketing Management, 2nd Edition, (PDF) has been redesigned and revised, yet remains true to the approach that has fuelled the success of the earlier version: clearly presented theories, simple language, and real-world examples taken from the market that reveal the business world. This practical introduction to marketing presents future marketing