Category: E-Books

This latest new and updated Economics for Business 7th edition (PDF) uses up-to-date case studies to examine the key issues facing the business world today. Looking at everything from the impact of the financial crisis to the operation of an individual business, the updated 7th edition illustrates how economic theory

Give your students a rock-solid foundation in core financial accounting concepts while assisting learners to develop a true appreciation for why accounting is important to business and a successful society with Warren/Jones’ Corporate Financial Accounting, 15th Edition, (PDF). This latest 15th edition clearly shows how accounting is far more than

In Asia, where authoritarian-developmental states have proliferated, social control and statehood are heavily contested in borderland spaces. As an outcome, in the post-Cold War world, borders have not only redefined Asian mobilities and mobilities and incomes, they have also rekindled neighboring relations and raised questions about security and citizenship. The

A Math Primer for Engineers (PDF) will be of interest to bioengineers and engineers looking for the mathematical means to help further their work, and it will provide readers a glimpse of many ideas that may spark their interest. Engineering and Mathematics are inevitably interconnected, and this interaction will steadily

Marketing Metrics, 4th Edition, (ePub/PDF) will help you correctly quantify the performance of all your marketing investments, improve marketing ROI, and grow profits. Four prominent experts help you apply today’s best practices for evaluating everything from brand equity to social media, email performance, and rich media interaction. This updated edition