Category: E-Books

The key to marketing is satisfying and understanding consumer needs, thus a knowledge of consumer behavior is essential to any organization dealing with users, customers, or clients. This ebook, The Routledge Companion to Consumer Behavior (PDF) promises to be a contemporary classic. It brings together an international set of scholars,

A new edition of the definitive guide to logistic regression modeling for health science and other applications This comprehensively expanded,  Applied Logistic Regression, 3rd Edition, (PDF) provides an easily accessible introduction to the logistic regression (LR) model and highlights the power of this model by examining the relationship between a

The objective of this edited ebook is to gather best practices in the development and management of mobile apps projects. Mobile Apps Engineering: Design, Development, Security, and Testing (PDF) aims to provide students, software engineering lecturers and researchers of mobile computing a starting point for developing successful mobile apps. To achieve these

Culture Counts, 4th Edition, (PDF) is a brief introduction to anthropology focusing on the concept of culture. With this textbook, you will gain a better understanding of the world today and how you can interact cross-culturally, solve problems, and effect positive change. The authors draw you into the ebook’s concepts

The only ebook featuring nursing care plans for all core clinical areas, Swearingen’s All-In-One Nursing Care Planning Resource, 4th Edition (PDF) provides 100 care plans with the nursing interventions and diagnoses you need to know to care for patients in all settings. It includes care plans for medical-surgical, paediatrics, maternity/OB,