Category: E-Books

In a fast-changing, increasingly social and digital marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing 17th global edition (PDF) helps university students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make brands and products an integral

The United States healthcare delivery system is undergoing unprecedented transformation. In response to profound and rapid changes in competition, technology, consumerism, laws and other areas, healthcare leaders must help their organizations develop and implement effective strategies to thrive and survive. This Healthcare Strategic Planning 4th edition (PDF), edited by John

Through prior editions, Peter O’Neil has made hard engineering mathematics topics accessible to thousands of students by focusing on visuals, several examples, and interesting mathematical models. Now, Peter O’Neil‘s Advanced Engineering Mathematics, 7th Edition, (PDF) includes revised examples and problems in addition to newly added content that has been fine-tuned

Digital Control Systems Analysis and Design, 4th Global Edition (PDF)  is appropriate for a one-semester/two-quarter senior-level course in digital or discrete-time controls. It is also a suitable reference for practicing engineers. This best-selling textbook places emphasis on the practical aspects of designing and implementing digital control systems. This program presents

In Principles of Economics, 3rd edition, (PDF), esteemed authors Bob Frank, Ben Bernanke, Kate Antonovics, and Ori Heffetz present a streamlined offer of core concepts in introductory economics and reinforce them by applying and illustrating each in numerous contexts. With engaging questions, exercises and explanations, the authors help university students