Category: E-Books

The one-stop resource for IFRS interpretation and application, updated for 2018 – Wiley IFRS 2018 (PDF) offers a complete resource for the interpretation and application of the latest International Financial Reporting Standards (IFRS) as outlined by the International Accounting Standards Board (IASB). With up-to-date coverage and a host of practical

In Sales Force Management, 12th Edition, (PDF) Greg Marshall and Mark Johnston continue to build on the tradition of excellence established by Ford, Churchill, and Walker, increasing the ebook’s reputation worldwide as the leading textbook in the field. The excellent authors have fortified the focus on managing the modern tools

Prosocial Leadership, (PDF) explores the behavioral phenomenon that is intended to help in the benefit of others, known as prosocial behavior. The author integrates eight years of quantitative and qualitative research to describe and delineate the antecedents to prosocial leadership and arrange these findings into a comprehensible model for prosocial

Social Marketing in Action, (PDF) presents students with real-world social marketing case studies from different countries and areas around the world, taking learners from classroom theory to practice. The main objective is to clearly portray to marketing students distinct, identifiable steps that are vital for successful social marketing campaigns. Essential

At the heart of Microbiology: The Human Experience, Preliminary Edition, (PDF) are case histories that put basic concepts in a real-world context. The bones are the steady structure of learning objectives, summaries, and questions that support the clear, accurate, and organized presentation of the content. Its a Case-History based approach.