Category: E-Books

The best-selling textbook Marketing Research 8th Global Edition (PDF) continues to provide readers with a “nuts and bolts” introduction to the field of marketing research. Intended for students with no prior background in marketing research, the textbook teaches the basic fundamental statistical models needed to analyze market data. This new

Handbook of Fluid Dynamics 2nd edition (PDF) offers balanced coverage of the 3 traditional areas of fluid dynamics — computational, theoretical, and experimental — complete with valuable appendices presenting tables of dimensionless numbers, the mathematics of fluid dynamics, and tables of the properties of vapors and gases. Each chapter introduces

Explore how the central nervous system governs behavior Biopsychology 10th global edition (PDF) presents a clear, engaging introduction to biopsychological research and theory through a unique combination of biopsychological science and reader-oriented, personal discourse. Original author John Pinel and new co-author Steven Barnes address college students directly and interweave the fundamentals

Our species is misnamed. Though sapiens define human beings as “wise” what humans do particularly well is to prospect the future. We are Homo Prospectus. In this ebook, Martin E. P. Seligman, Peter Railton, Roy F. Baumeister, and Chandra Sripada argue it is anticipating and analysing future possibilities for the

Gaddis’ Starting Out with Java: From Control Structures through Objects, 6th edition, (PDF) provides a brief yet detailed introduction to programming in one of the most popular language: Java. Starting out with the fundamentals of basic elements and other data types, students of Java quickly progress to more advanced programming