Category: E-Books

What is cultural anthropology, and how can it explain or even help resolve contemporary human problems? Luis A. Vivanco and Robert L. Welsch’s Cultural Anthropology: Asking Questions About Humanity, 2nd Edition, (PDF) uses a questions based approach for teaching college students how to think anthropologically, helping them view cultural issues

This is a brand new ebook on the marketing strategy that emphasizes the pursuit of solutions to four major marketing problems: All customers differ 2. All customers change 3. All competitors react 4. All resources are restricted Planned around these four First Principles of Marketing, this important new textbook provides

Written for nursing students in nurse educator programs, nursing faculty, and other health care educators, Virtual Simulation in Nursing Education (PDF) unpacks the necessary tools for successful integration of technology into nursing programs. The benefits of virtual simulation in nursing education are innumerable: easier to access, less expensive, and location

When it comes to drawing on enduring economic principles to explain current economic realities, there is no one readers trust more than Paul R. Krugman in his PDF eBook Macroeconomics (4th Edition). With his bestselling introductory etextbook (now in a revised 4th edition) the 2008 Nobel Peace Prize winner and

Pandemics are large-scale epidemics that spread all around the world. Virologists forecast that the next pandemic could happen in the coming years, probably from some type of influenza, with potentially devastating outcomes. Vaccinations, if available, and behavioral methods are important for stemming the spread of infection. However, notably little attention