Category: E-Books

Though best known for aerospace and aircraft technology, Boeing has invested significant time and money in the construction and promotion of its corporate culture. Boeing’s leaders, in keeping with the standard of traditional American social norms, began to promote a workplace culture of a white, heterosexual family model in the

For courses in introductory integrated Statics and Mechanics of Materials courses found in ME, AE, CE, and Engineering Mechanics departments. Statics and Mechanics of Materials, 5th Global Edition (PDF) represents a joint abridged version of two of the author’s ebooks, namely Engineering Mechanics: Statics, Fourteenth Edition and Mechanics of Materials, Tenth

Marketing Research: An Applied Approach 5th Edition (PDF) is offering a clear explanation and discussion of concepts and valued for its comprehensive nature, the European version of this textbook is much valued for its wealth of International and European case material, which is why we see strong sales of this

Couples on the Couch: Psychoanalytic Couple Psychotherapy and the Tavistock Model (PDF) provides a clear guide to applying the Tavistock model of couple psychotherapy in clinical psychoanalytic practice, offering a compelling sampling of ideas about couple relationships and couple psychotherapy from a broadly relational psychoanalytic perspective. The ebook provides an

The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array of examples and case studies from around the world, In Essentials of Marketing Management 2nd edition (PDF), the expert authors Lancaster and Massingham’s