Category: E-Books

Eric Foner’s Voices of Freedom, Volume 1, 6th Edition (PDF) is the only ebook with a thematic focus on American freedom. The organization of this compact, enormously popular, and available primary source documents collection mirrors the popular Give Me Liberty! survey textbooks. Much cheaper than other readers of its kind,

Market-defining since it was introduced International Business: Competing in the Global Marketplace, 12th edition (in PDF) by Charles W.L. Hill (University of Washington) and G. Tomas Hult (Michigan State University) sets the standard and is the proven choice for International Business. With the latest new and updated 12th edition, authors

Marshall/Johnston’s Marketing Management, 2nd Edition, (PDF) has taken great effort to represent marketing management the way it is practiced in successful organizations today. Given the intense changes in the field of marketing, it is a sure bet that the job of leading marketing manager’s contributions to the organization and its

Nickels’ Understanding Business: The Core (PDF) reflects the latest business developments and practices including the Trans-Pacific Partnership post-financial crisis and recession, social/on-demand/mobile marketing, Affordable Care Act, Generation Z and more. Developed upon request of faculty, Understanding Business: The Core is a more brief value-priced 18-chapter version of the number 1

In order to counter economic globalization and more competitive pressures, companies need efficient, innovative and effective management strategies. Accordingly, Entrepreneurship and Family Business Vitality, (PDF) explores various scenarios faced by family businesses and entrepreneurs, and proposes strategies to tackle the challenges and grab opportunities to grow in a highly competitive