Category: E-Books

Currency and application are what involve today’s business students. Ebert is driven by these ethics, and loaded with interactivity. This new content model, rich with interactive assessments and widgets also features the benefits of Interactive Lesson Presentations; ensuring that Pearson meets the requirements of all instructors and learners before, during,

Human Resources Management in Canada, 14th Edition, (PDF) shows how human resources are among the most important assets in organizations today. This course is structured to provide a complete, comprehensive review of human resources management (HRM) techniques and concepts in a highly readable and understandable form for a broad audience:

Signs of Life in the USA: Readings on Popular Culture for Writers 8th edition (PDF) teaches college students to write and read critically about popular culture by giving them a conceptual framework to do it: semiotics, a field of critical theory developed specifically for the interpretation of culture and its

Marketing Metrics, 4th Edition, (ePub/PDF) will help you correctly quantify the performance of all your marketing investments, improve marketing ROI, and grow profits. Four prominent experts help you apply today’s best practices for evaluating everything from brand equity to social media, email performance, and rich media interaction. This updated edition

Essentials of Life-Span Development, 6th Edition, (PDF/AZW3) connects research and outcomes. As a master teacher John Santrock links university students to current research and real-world application assisting students to see how developmental psychology plays a significant role in their own lives and future careers. Through a united personalized digital learning program,