Category: E-Books

Understanding and appreciating the ethical dilemmas linked with business is an important dimension of marketing strategy. More and more, matters of corporate social responsibility are part of marketing’s domain. Ethics in Marketing, 2nd Edition, (PDF) includes 20 cases that deal with a range of ethical issues such as questionable selling

M: Management 5th edition (ePub/PDF) by Bateman/Snell is the fastest growing Principles of Management textbook on the market. Bateman/Snell is written from the ground up to be lean, brief, and flexible enough to enable you to cover just the topics you want at the level of depth you want, while

Tallinn Manual 2.0 on the International Law Applicable to Cyber Operations 2nd edition expands on the highly influential 1st edition by extending its coverage of the international law governing cyber operations to peacetime legal regimes. The product of a 3-year follow-on project by a new group of 20 renowned international

Digital Control Systems Analysis and Design, 4th Global Edition (PDF)  is appropriate for a one-semester/two-quarter senior-level course in digital or discrete-time controls. It is also a suitable reference for practicing engineers. This best-selling textbook places emphasis on the practical aspects of designing and implementing digital control systems. This program presents

Packed with real-world case studies and examples of ethical dilemmas, Understanding Business Ethics, 3rd Edition, (PDF) prepares managers and students alike to make ethical decisions in today’s complex, global environment. Bestselling authors Sarah D. Stanwick and Peter A. Stanwick describe the fundamental importance of ethical leadership, decision making, and strategic