Hoffman and Bateson’s Services Marketing: Concepts, Strategies, and Cases, 4th edition (PDF) examines the use of services marketing as a competitive tool from a uniquely broad perspective. The textbook explores services marketing not only as an essential focus for service firms but also as a source of competitive advantage for
Infectious Diseases 3rd edition – as only Harrison’s can cover them Harrison’s Infectious Diseases 3rd edition (PDF) featuring a superb compilation of chapters related to infectious diseases derived from Harrison’s Principles of Internal Medicine 19th Edition (including content from the acclaimed Harrison’s DVD), this full-color, concise clinical companion delivers the
Presents a unified approach to parametric estimation, hypothesis testing, confidence intervals, and statistical modeling, which are uniquely based on the likelihood function. This ebook, Mathematical Statistics: An Introduction to Likelihood Based Inference (PDF), addresses mathematical statistics for first year graduate and upper-undergraduates students, tying chapters on estimation, hypothesis testing, confidence intervals,
General, Organic and Biological Chemistry, 3rd Edition, (PDF) is different by design. By associating fundamental concepts of general, organic, and biological chemistry to the daily world, Janice Smith effectively involves students with extensive illustrations, bulleted lists, and step-by-step problem-solving. Smith writes with an approach that provides need-to-know information in a
An Introduction to Real Analysis, (PDF) provides a compact, but comprehensive, introduction to the subject of Real Analysis. It is intended for a beginning graduate one-semester course and for a senior undergraduate. NOTE: The product only includes the ebook, An Introduction to Real Analysis in PDF. No access codes are