Category: E-Books

Qualitative Marketing Research, Understanding Consumer Behaviour (PDF) is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about unconscious and automatic processes. Different types of qualitative marketing research

A newly updated and expanded Principles of Turbomachinery, 2nd edition (in PDF) that combines theory and applications of turbomachinery while covering several different types of turbomachinery. In mechanical engineering, turbomachinery describes machines that transfer energy between a fluid and a rotor, including compressors, turbines, and pumps. Aiming for a unified

The ebook Callen’s Ultrasonography in Obstetrics and Gynecology 5th edition (PDF) makes optimal use of the latest diagnostic and interventional ultrasound applications in your practice! This new edition of the world’s best-selling reference on obstetric and gynecologic ultrasound guides you through all of the newest ultrasound technologies, enabling you to

Ross/Westerfield/Jaffe/Jordan’s Corporate Finance: Core Principles and Applications 5th edition (ePub/PDF) (Mcgraw-hill Education Series in Finance, Insurance, and Real Estate) was written to convey the most important corporate finance applications and concepts at a level that is approachable to the widest possible student audience. The managerial design and context, concise format,

Inquiry into Life: Relevancy Update 15th edition (PDF) is an excellent source for basic biological concepts and processes with a human emphasis. From the unique delivery of biology content to the complete integration of the textbook with technology, to the time tested art program, best-selling expert author Dr. Sylvia Mader has