Category: E-Books

A Succinct Guide to 21st Century Marketing Management Keller’s Framework for Marketing Management 6th edition (PDF) is a concise, streamlined version of Kotler & Keller’s Marketing Management 15th edition, a comprehensive look at marketing strategy. The ebook’s efficient coverage of current marketing management practices makes for a very short yet

When the first edition of this atlas was published in 2005, it was welcomed throughout the oculoplastic and ophthalmology community for its minimalism and clinical focus.  Now, ten years later, surgical techniques have been revised to reflect current practice models and developments in technology. The field of oculoplastic surgery has

Human resource managers play a critical and active role in the strategic planning and decision making of an organization. Built on a firm foundation of research and theory, Managing Human Resources, 8th Canadian Edition, (PDF) presents the most current challenges and prospects that students will face and prepares them with

The most practical leadership textbook on the market, Leadership 6th Edition, (PDF) uses an exclusive three-pronged approach to teach leadership concepts and theory. The authors integrate traditional theory with cutting-edge leadership topics in a brief presentation filled with real-world examples. The ebook puts college students in the leadership role, involving

This Discipline in the Secondary Classroom: A Positive Approach to Behavior Management 3rd edition (in PDF) is a treasure trove of practical advice, checklists, tips, reproducible, and ready-to-use activities that will save secondary teachers time and help them become more effective educators. Both new and seasoned teachers will find the