Category: E-Books

Through his teaching, his textbook, and in his on-line weblog, award-winning professor Michael D. Johnson sparks the interest of today’s science-intimidated pupil by connecting basic biology to real-world issues relevant to college students’ own lives. Via a storytelling approach and extensive online support, Human Biology: Concepts and Current Issues, 7th

David Myers‘ Exploring Social Psychology 8th edition (PDF) succinctly explores social psychological science and applies it to contemporary and modern issues and everyday life. Based on the bestselling textbook, Social Psychology by David Myers and Jean Twenge, the ebook presents thirty-one short modules―each readable in a single sitting―that introduce psych.

Ratten’s Sport Entrepreneurship and Public Policy: Building a New Approach to Policy-making for Sport, (PDF), redefines the traditional general approach to sport policy by taking up an entrepreneurial perspective. The respective chapters, all written by reputed experts, associate a fragmented collection of treatises on entrepreneurship, public policy, and sports entrepreneurship

McDonald and Avery’s Dentistry for the Child and Adolescent, 10th Edition (PDF) discusses pediatric examination, morphology, development, the eruption of the teeth, and dental caries in-depth — and emphasizes treatment and the prevention of the medically compromised patient. Boasting a new design and handy You can count on McDonald: the

Marketing: An Introduction 13th edition (in PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that includes good real-world examples and information that help bring marketing to life, the textbook gives readers everything they