Category: E-Books

Marketing Management 15th Global Edition (PDF) by Kotler & Keller For graduate and undergraduate courses in marketing management. The gold standard for today’s marketing management. Stay on the cutting-edge with the gold standard textbook that reflects the latest in marketing practice and theory. The world of marketing is changing every

Schaffer and Durkin’s The Wiley Handbook of Developmental Psychology in Practice (PDF) is an authoritative new work investigating the themes of communication and implementation of research within developmental psychology – a scientific field with the comprehensive real-world value in addressing problems encountered by individuals, families, and services Accessibly structured into

The media sector is in the grip of a massive revolution. Revolutionary new technologies force companies in industries ranging from broadcasting to book publishing to drastically reimagine their business models or risk being left in the dust. At the same time, people with the next big idea are eager to

International Construction Contract Law (PDF) ebook is written for anyone who needs to understand the legal and managerial aspects of very large international construction projects, including but not limited to consulting engineers, clients, lawyers, developers, contractors and construction managers worldwide. In 18 chapters it provides a thorough overview of common

The ebook Canadian Business Law 3rd Edition (PDF) provides a nice and comprehensive overview of business law from a legal risk management perspective. Students will gain a working knowledge of key concepts across multiple areas of law, including contracts, torts, employment, property, consumer protection, debtor-creditor, and more. A recurring new