Category: E-Books

Modeling, Analysis, and Visualization of Anisotropy, (PDF) emphasizes the modeling, processing and visualization of anisotropy, regardless of the context in which it emerges, using state-of-the-art mathematical tools. As such, it varies substantially from conventional reference works, which are centered on a particular application. It includes the following topics: (i) the

A History of Misunderstanding: Race and Ethnicity in the United States 8th edition Race and Ethnicity in the United States 8e (PDF) explores the complex history of cultural differences in a nation comprised of immigrants. By examining major themes of discrimination, injustice, multiculturalism, and diversity, the textbook explores the historical

Customer Relationship Management, 4th Edition, (PDF) continues to be the go-to CRM guide explaining with unmatched clarity what CRM is, its uses, advantages, and implementation. Maklan and Buttle take a managerial perspective to track the part of CRM throughout the customer journey phases of acquisition, retention, and development. Theoretically sound

As the quantity of information in biology grows dramatically, it becomes more important for textbooks to distill this vast amount of scientific knowledge into brief principles and enduring concepts. Molecular Biology of the Cell, 6th Edition, (PDF) accomplishes this objective with clear writing and beautiful illustrations. The updated 6th Edition

A non-technical and concise introduction to microeconomics, emphasizing concepts over mathematics, with real-world applications and examples. A non-technical, easy, and concise introduction to microeconomics, emphasizing simple concepts over mathematics. Keeping in mind that sometimes even the most accurate model is not very useful in the real world, Prag’s Microeconomic Essentials