Category: E-Books

Marshall/Johnston’s Marketing Management, 2nd Edition, (PDF) has taken great effort to represent marketing management the way it is practiced in successful organizations today. Given the intense changes in the field of marketing, it is a sure bet that the job of leading marketing manager’s contributions to the organization and its

Contextual, student-friendly, and inclusive art history survey textbook on the market Art: A Brief History, 6th Edition, (PDF) continues to offset formal analysis with contextual art history in order to involve a diverse student audience. Authors Michael Cothren and Marilyn Stokstad, both scholars as well as teachers, share a mutual

This newest updated and revised Underwater Acoustic Modeling and Simulation, 5th edition, (PDF) adds new material to all chapters, especially in mathematical propagation models and special applications and inverse techniques. It has updated environmental-acoustic data in core summary tables and companion tables with the latest underwater acoustic propagation, reverberation, noise,

This Introduction to Nursing Informatics 4th edition (PDF) is designed for use by students in undergraduate or even graduate programs of study and practicing nurses. It presents the fundamental concepts of Nursing Informatics and includes a number of contributions from leading experts who have practiced in the field of informatics

Basic Statistics: Understanding Conventional Methods and Modern Insights, (PDF) for non-statisticians includes basic principles, concepts, and methods commonly used in applied research. What sets this textbook apart is the inclusion of the many advances and insights from the last half century when explaining basic principles. These advances offer a foundation