Category: Non Fiction

Customer Relationship Management, 4th Edition, (PDF) continues to be the go-to CRM guide explaining with unmatched clarity what CRM is, its uses, advantages, and implementation. Maklan and Buttle take a managerial perspective to track the part of CRM throughout the customer journey phases of acquisition, retention, and development. Theoretically sound

Emphasizes on current issues, real companies, and pragmatic business situations Business Mathematics, 14th Edition, (PDF)  by Clendenen and Salzman communicates students the mathematical skills they need for success in business, stressing mastery of business concepts and scenarios that need a mathematical solution. With a strong emphasis on current issues, real

Using Art Effectively with the Most Visual Approach to A&P – Visual Anatomy & Physiology 3rd edition (PDF) combines a one-of-a-kind visual approach with a modular organization that uniquely meets the needs of today’s medical students — without sacrificing the comprehensive coverage of A&P topics required for careers in nursing

Hoggett’s Financial Accounting 9th Edition (PDF) continues the strong reputation established by this leading Australian textbook as the most comprehensive ebook for university students studying introductory accounting in postgraduate or undergraduate programs. The full-colour design and improved pedagogy provides college students with a reader-friendly textbook to enhance their understanding of

This MRI: Basic Principles and Applications 5th edition (PDF) of the most accessible introduction to MRI principles and applications from renowned teachers in the field provides an understandable yet a very comprehensive update. Magnetic Resonance Imaging (MRI) is an integral component of medical imaging. Whilst new measurement techniques and applications