Category: Non Fiction

Apply and understand the scientific advances that are revolutionizing cancer research and practice with Cancer: Principles and Practice of Oncology: Primer of the Molecular Biology of Cancer 2nd edition (ePub/PDF). Derived from DeVita, Hellman, and Rosenberg’s Cancer: Principles and Practice of Oncology (also available with us as a separate download)

Open Innovation and Entrepreneurship, (PDF) combines theoretical perspectives and empirical evidence on open innovation and entrepreneurship as two important ways to help entrepreneurial businesses grow and gain a competitive advantage. Discussing essential issues at the link of entrepreneurship and open innovation, such as creating competitive advantage, enterprise growth, implementation of

Marketing Strategy and Competitive Positioning 6th edition (PDF) deals with the process of implementing and developing a marketing strategy. The ebook focuses on competitive positioning at the heart of marketing strategy and includes an in-depth discussion of the processes used in marketing to achieve competitive advantage. The book is primarily

Colander’s Microeconomics 10e (PDF) is specifically designed to help today’s students succeed in the principles of microeconomics course and grasp economic concepts they can apply in their daily lives. Colander’s trademark colloquial approach focuses on modern economics, institutions, history, and modeling, and is organized around learning objectives to make it

This award-winning science ebook uses the latest findings from brain-imaging technology and neuroscience research to take you on a journey into the human brain. Brain MRI scans and CGI illustrations reveal the brain’s anatomy in unprecedented detail. Step-by-step sequences unravel and simplify the complex processes of brain function, such as