Category: Non Fiction

In the digital age, consumers have transformed from passive receivers of marketing messages to active suppliers of information about products via various digital media, generating a need for businesses to effectively manage a more creative and diverse range of consumers. Managing Diversity, Innovation, and Infrastructure in Digital Business, (PDF) is

Regression Analysis: Unified Concepts, Practical Applications, Computer Implementation (PDF) is a brief and innovative ebook that gives a complete presentation of applied regression analysis in about one-half the space of competing books. With only the modest prerequisite of a fundamental (non-calculus) statistics course, this ebook is suitable for the widest

The Practicum Companion for Social Work: Integrating Class and Field Work, 4th edition, (PDF), is the ideal companion for your first field/practicum experience. Filled with in-depth case scenarios, practical applications, and thought-provoking examples, it guides you through your placement while reinforcing the linkages between practice behaviors, classroom learning, and competencies.

Drawing upon over forty years of experience, Robert S. Witte and John S. Witte, the authors of Statistics, 11th Edition (PDF) provide business professionals with a clear and methodical approach to essential statistical procedures. The etextbook clearly explains the basic concepts and procedures of descriptive and inferential statistical analysis. It features

Introduction to Physical Anthropology, 2013-2014 Edition, (PDF), continues to provide the most up-to-date, balanced, and thorough introduction to the field, integrating an engaging writing style and compelling visual content to bring the learning of physical anthropology to life for today’s anthropology students. With an emphasis on the big picture of