Bioethics: Principles, Issues, and Cases, 3rd Edition, (PDF) explores the philosophical, social, medical, and legal aspects of key bioethical issues. Opening with a detailed introduction to ethics, bioethics, and moral reasoning, it then encompasses influential moral theories and the criteria for evaluating them. Incorporating eighty-nine readings–twelve of them new to
From Library Journal The title for this treatment of marketing research in the retail setting is misleading. Underhill, the founder of the behavioural research company Envirosell, summarizes some of the firm’s conclusions about the interaction between consumers and products and consumers and commercial spaces. He lays claim to the research
“A film is an art form with a language and an aesthetic all its own.” Since 1979 Kristin Thompson, David Bordwell, and now Co-Author Jeff Smith’s Film Art: An Introduction 12th edition (PDF) has been the most widely respected and the best-selling introduction to the unbiased analysis of cinema. Taking
Working from an exclusive non-U.S. perspective, this market-leading text offers an accessible coherent, and engaging introduction to the globalization of world politics. The Globalization of World Politics, 6th Edition, (PDF) has been fully revised and updated in light of current developments in world politics. Features * Provides a visually appealing
Now in striking full color, Koneman’s Color Atlas and Textbook of Diagnostic Microbiology 7th edition (ePub/PDF) gold standard textbook presents all the principles and practices readers need for a solid grounding in all aspects of clinical microbiology — mycology, bacteriology, parasitology, and virology. Easy-to-understand, comprehensive, and filled with high quality