Category: Non Fiction

Belch/Belch’s Advertising and Promotion: An Integrated Marketing Communications Perspective 11th edition (PDF) draws from the authors’ extensive research in advertising, communications, marketing, consumer behavior, sales promotion, and other fields to give college students a basis for understanding the marketing communications process, how it influences consumer decision making, and how to

Whether you’re a student studying HRM or a forward-looking manager, Contemporary Human Resource Management: Text and Cases (5th Edition) is the PDF ebook you need. Written by authors who are all experts in their fields, this 5th edition provides a thorough and critical exploration of the key functions, practices and

Readers learn to make the most of mobile devices, make the most of online tools for collaboration and communications, and fully exploit today’s Internet capabilities with the latest edition of Discovering Computers Enhanced. Learners see how technology skills help in gaining employment and advancing careers. This edition stresses Web Development,

McGraw-Hill Education’s teaching and digital learning tools are constructed on the solid base of Connect Core Concepts in Health’s authoritative science-based content. Connect Core Concepts in Health, BRIEF, 16th Edition, (PDF) is written by experts who work and teach in the fields of exercise, science, medicine, health education, and physical

Balancing psychological, biological, social, and cultural approaches, this ebook’s ground-breaking integrative approach is a contemporary, scientifically valid method for studying abnormal psychology. Revised with leading-edge research findings, the eighth edition draws on the expertise of V. Mark Durand, David H. Barlow, and Stefan G. Hofmann, three internationally recognized specialists in