Category: Non Fiction

Pride and Ferrell’s MARKETING 2016 provides a thorough outline of essential marketing principles within a visually appealing, reader-friendly presentation. This admired and proven textbook helps students develop the knowledge and decision-making skills they need to thrive in today’s competitive business environment. MARKETING 2016, 18th Edition, (PDF) offers detailed coverage of

Gary Jacobson’s classic textbook offers students a comprehensive introduction to congressional elections and the electoral process. Based on the newest data from the Cooperative Congressional Elections Study, the National Election Study, and the Federal Election Commission, The Politics of Congressional Elections, 9th Edition, (ePub/PDF) has been brought completely up to

Well-integrated and clear, Managing Human Resources, 12th Edition, (PDF) uses the authors’ (Jackson/Schuler/Werner) well-established Integrative Framework for Managing Human Resources to explain specific human resource (HR) activities including recruitment, performance management, training, and compensation. An important learning objective for students using Managing Human Resources is to build an understanding of

This ebook Software Engineering and Formal Methods (PDF) constitutes the refereed proceedings of the 17th International Conference on Software Engineering and Formal Methods, SEFM 2019, held in Oslo, Norway, in September 2019. The 27 full papers presented were carefully reviewed and selected from 89 submissions. The papers cover a large

The acclaimed ebook Principles of Taxation for Business and Investment Planning 2020 (PDF) focuses on the role taxes play in business and investment decisions, presenting the general roles of taxation and discussing its implications for all tax-paying entities before delving into a specific exception. The benefit of this approach is