With a combination of up-to-the-minute examples, cutting-edge research, and the latest available data, Essentials of Sociology 6th edition (PDF) by the star author team (Richard P. Appelbaum, Deborah Carr, Mitchell Duneier, and Anthony Giddens) gets sociology students thinking sociologically about what they are seeing in the news and on their
Hoffman and Bateson’s Services Marketing: Concepts, Strategies, and Cases, 4th edition (PDF) examines the use of services marketing as a competitive tool from a uniquely broad perspective. The textbook explores services marketing not only as an essential focus for service firms but also as a source of competitive advantage for
A Practical Focus on the Concepts and Skills Essential to Your Success With an accessible, student-friendly and clear approach, Videbeck’s Psychiatric Mental Health Nursing, 8th edition, (PDF) clarifies challenging concepts and helps you build a foundation for working successfully with clients experiencing mental health challenges regardless of care setting. The
Teaches research basics with a grounded, real-world approach Hagan’s Research Methods in Criminal Justice and Criminology, 10th Edition, (PDF) teaches contemporary research methods using examples of real criminological and criminal justice studies to show concepts and techniques. Hagan’s popular approach familiarizes students with examples of research in the field as
Though the data in healthcare comes from and relates to patients, it has usually been the clinician and not the patient who has been seen as the end-user of health information technology or health information. This looks set to change however, as the evolution of new online tools and mobile