Marketing Metrics, 4th Edition, (ePub/PDF) will help you correctly quantify the performance of all your marketing investments, improve marketing ROI, and grow profits. Four prominent experts help you apply today’s best practices for evaluating everything from brand equity to social media, email performance, and rich media interaction. This updated edition
The Manual of Clinical Procedures in Dentistry (PDF) comprehensively explains the core procedures in dentistry, how to do them, and the rationale that underpins them. Full of useful and easy-to-access information, it acts as a compendium of practical procedures in primary dental care, supporting students and dental practitioners in their
Using Art Effectively to Teach the Hardest Topics in A&P Fundamentals of Anatomy & Physiology, 11th Global Edition, (PDF) helps medical students succeed in the challenging A&P course with steadfast accuracy, an easy-to-understand narrative, and precise visuals. With the 11th Edition (Global), the author team draws from the latest research
Privitera’s Statistics for the Behavioral Sciences 2nd Edition (PDF), engages college students in an ongoing spirit of discovery by illustrating how statistics apply to modern-day research problems. By integrating robust pedagogy as well as practical examples and screenshots for using IBM SPSS® Statistics software, award-winning author Gregory J. Privitera balances
With a new full-color design and art program Orthopaedics for the Physical Therapist Assistant, 2nd Edition (PDF) presents a broad overview of the field of orthopaedics. Written for university students studying to become a physical therapist assistant, this textbook is unique in that it combines orthopedic management, kinesiology, and therapeutic