Category: Non Fiction

Pride and Ferrell’s MARKETING 2016 provides a thorough outline of essential marketing principles within a visually appealing, reader-friendly presentation. This admired and proven textbook helps students develop the knowledge and decision-making skills they need to thrive in today’s competitive business environment. MARKETING 2016, 18th Edition, (PDF) offers detailed coverage of

Diagnostic Imaging for the Emergency Physician, (PDF) written and edited by a practicing emergency physician for emergency physicians, takes a gradual approach to the selection and interpretation of frequently ordered diagnostic imaging tests. Dr. Joshua Broder provides validated clinical decision rules, explains time-efficient approaches for the emergency physician to recognize

India’s Private Health Care Delivery, (PDF) brings together all the key components of the private health care sector in India, with a comprehensive description of its evolution, the foundational ideas, its development, the positives and ill impacts on the population. It suggests understandable and practical remedies for the public good.

With the same contemporary approach and dynamic examples that made prior editions so popular, Fundamentals of Financial Management, 14th Edition, (PDF) continues to offer students a focused understanding of today’s corporate finance and financial management. This market-leading text provides a unique balance of clear concepts, contemporary theory, and practical applications

Patterns of World History: Volume 1: To 1600 (PDF) offers a distinct framework for understanding the global past through the study of origins, adaptations and interactions. Authors Peter von Sivers, Charles A. Desnoyers, and George Stow — each specialists in their own respective fields — examine the full range of