Category: Non Fiction

The broad foundation of this ebook is laid on the conceptual discussions on consumer theories and applied arguments on changes in consumer behavior. Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making, (PDF) discusses the behavioral impact of consumes on marketing decisions across the business cultures, and evaluates the

Encourages statistical thinking using innovative methods, technology, and a sense of humor. Inspired by the 2016 GAISE Report revision, Intro Stats 5th Edition (PDF) by De Veaux/Velleman/Bock uses innovative strategies to help college students think critically about data – while maintaining the ebook’s core concepts, coverage, and most importantly, readability. By using

Emphasizes on current issues, real companies, and pragmatic business situations Business Mathematics, 14th Edition, (PDF)  by Clendenen and Salzman communicates students the mathematical skills they need for success in business, stressing mastery of business concepts and scenarios that need a mathematical solution. With a strong emphasis on current issues, real

Develop your critical thinking and clinical reasoning skills, using “Winningham’s Critical Thinking Cases in Nursing: Medical-Surgical, Pediatric, Maternity, and Psychiatric 5th Edition (PDF)” with 150 realistic case studies from the 4 major clinical practice areas: medical-surgical, pediatric, maternity, and psychiatric/mental health nursing. Each case covers a common problem, drawn from

This ebook Love and Intimacy in Online Cross-Cultural Relationships: The Power of Imagination (PDF) challenges assumptions about the motivations that drive women from relatively poor, developing countries to use intermarriage dating sites to find partners from relatively wealthy, developed countries. It is generally assumed that economic deprivation or economic opportunities