Internet Marketing Essentials (PDF/ePub) is a digital marketing textbook that will keep you up with the fast-paced online marketing industry. The textbook includes 13 chapters of content that teach you the principles of search engine marketing, PPC, mobile marketing, social media marketing, landing page optimization, search engine optimization, and much
An introduction to public policy that helps college students learn how to think critically about politics. Thomas Dye’s Understanding Public Policy 15th edition (PDF) provides an introduction to the study of public policy, as well as an overview of the models that political scientists use to describe and explain political
Stuff Matters: Exploring the Marvelous Materials That Shape Our Man-Made World (audiobook) by Mark Miodownik What makes elastic stretchy? Why is glass see-through? Why does any material look and behave the way it does? These are the kinds of questions that renowned materials scientist Mark Miodownik continuously asks himself. Miodownik
Health Communication: Strategies and Skills for a New Era (PDF) provides a practical process model for developing a health communication intervention. The ebook also explores exposure to media and how it shapes our conceptions of illness and health. Using a life stages and environments approach, the ebook touches on the
Rich Dad Poor Dad (audiobook) will…. Define once and for all an asset and a liability Challenge the belief that your house is an asset Explode the myth that you need to earn a high income to become rich Teach you what to teach your kids about money for their