Category: Non Fiction

Customer Relationship Management, 4th Edition, (PDF) continues to be the go-to CRM guide explaining with unmatched clarity what CRM is, its uses, advantages, and implementation. Maklan and Buttle take a managerial perspective to track the part of CRM throughout the customer journey phases of acquisition, retention, and development. Theoretically sound

Pharma Students’ favorite review resource for studying the essentials of medical pharmacology, Lippincott Illustrated Reviews: Pharmacology, 7th Edition (PDF), presents up-to-date drug information in an accessible format ideal for an effective and fast refresher. Part of the popular Lippincott® Illustrated Reviews series, this concise resource features clear, effective writing and

For introductory courses in digital literacy, computer concepts, or computer literacy, often including instruction in Microsoft® Office.  Using technology to teach technology The popular Technology in Action Complete, 16th Edition, (PDF) uses practical content and hands-on projects to involve students in computing tasks and skills they can implement at work,

This ebook, Matrix Methods of Structural Analysis (PDF) deals with matrix methods of structural analysis for linearly elastic framed structures. It starts with a background of matrix analysis of structures followed by a procedure to develop force-displacement relation for a given structure using flexibility and stiffness coefficients. The remaining text

Above the Fold (PDF) is an ebook about the fundamentals of clear graphic communication within the context of Web design. The ebook has 3 sections, which follow the cycle of a typical Web project: PLAN Section 1 focuses on the predesign phase of a Web project. From project planning and