Category: Non Fiction

Marketing Strategy and Competitive Positioning 6th edition (PDF) deals with the process of implementing and developing a marketing strategy. The ebook focuses on competitive positioning at the heart of marketing strategy and includes an in-depth discussion of the processes used in marketing to achieve competitive advantage. The book is primarily

Known for its clear explanations of drug prototypes and how they work, Lehne’s Pharmacology for Nursing Care, 9th Edition (PDF) provides a solid understanding of key drugs and their implications for nursing care. A perennial student favorite, this book simplifies complex concepts, using large and small print to distinguish need-to-know

DISCOVERING COMPUTERS & MICROSOFT OFFICE 365 & OFFICE 2016: A FUNDAMENTAL COMBINED APPROACH (PDF) combines strong computer concepts from the best-selling DISCOVERING COMPUTERS with proven step-by-step instruction on Microsoft Office365 and Office 2016 in one convenient book. This single resource delivers the best of Shelly Cashman Series — the acclaimed

Best-selling authors Stephen Mandell and Laurie Kirszner have brought simplicity to the study of argument with their Practical Argument: A Text and Anthology 3rd Edition (PDF/ePub). A full-color, straightforward, accessible introduction to argumentative writing, the etextbook (originally in Kindle ePub format and converted PDF format) employs a step-by-step, exercise-driven approach

Market Assessment with OR Applications, (PDF) presents an understanding of the concept of marketing and its part in business and public organization including the requirement for scientific marketing analysis. It includes a number of mathematical models applied for better decision making, promotional decisions in the presence of competition, and sales