Category: Non Fiction

Integrated Advertising, Promotion, and Marketing Communications 8th global edition speaks to an evolved definition of integrated marketing and teaches you how to effectively communicate in the business world. It champions the importance of integrating all marketing communications and helps you understand how communications are produced and transmitted. This textbook covers

A ground-breaking learning experience that addresses how students learn today Campbell Biology: Concepts & Connections, 10th Edition, (PDF) continues to introduce pedagogical developments that create an innovative and conducive learning experience and encourage all students not only to learn but also to interact with biology. The trademark modular organization built

Two fish are swimming in a pond. ‘Do you know what?’ the fish asks his friend. ‘No, tell me.’ ‘I was talking to a frog the other day. And he told me that we are surrounded by water!’ His friend looks at him with great scepticism: ‘Water? What’s that? Show

Health Care Information Systems, 4th Edition, (PDF) is the latest version of the acclaimed textbook that provides the basic knowledge and instruments needed to manage information and information resources effectively within a broad variety of health care organizations. It evaluates the major environmental forces that shape the national health information

For upper-level to graduate courses in Probability and Statistics or Probability, for majors in mathematics, engineering, statistics, and the sciences. Studies both the mathematics and the many potential applications of probability theory Ross’ A First Course in Probability, 10th Edition, (PDF) is an elementary introduction to the theory of probability